Hodu

A food-focused lifestyle app to help eco-conscious consumers build more sustainable habits.

Skills — Brand Design / UI UX Design / User Research & Testing

TOOLS — Adobe Illustrator / Adobe Indesign / Figma

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Challenge

How might we… (put central question here)

Introduce the task — what is the main objective of this project?

DISCOVERY

What is going on

Describe the research around the challenge — problems and vision definition (why), target audience (who), context and needs (when & where)

Approach

The direction for this project

Describe the approach for this project and initial steps in the iterative process, such as interviews, sketches, wireframes, user testing

Solution

Final idea

Show the final prototype, explain the details that can’t be emphasized in the visual prototype, and outline the metrics for success and future considerations.